EFFECTIVENESS OF MUSIC IN INDOMIE NOODLES JINGLE AND COMMERCIAL ON CHILDREN CONSUMPTION HABIT
Abstract The audiovisual nature of television makes it mirrors reality and is capable of influencing the psychological perspective…
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INFLUENCE OF ONLINE NEWS ON THE TRADITIONAL NEWSPAPER PATRONAGE AMONG UNIVERSITY COMMUNITY
CHAPTER ONE INTRODUCTION 1.1 Background of the study Experts in the nation‘s media and marketing communication industries at…
INFLUENCE OF REALITY TV SHOW ON BRAND IMAGE
Abstract The research examined the influence of reality TV show on brand image using MTN Project Fame as…
ASSESSMENT OF AUDIENCE AWARENESS, ACCESSIBILITY AND PATRONAGE OF ONLINE NEWS
AbstractThe aim of the research work is to assess audience awareness, accessibility and patronage of online news. Reading…
INFLUENCE OF FREEDOM OF INFORMATION ACT ON JOURNALISM PRACTICE
Abstract There are legal and social problems that have continued to restrain the Nigerian journalists from adequate and…
GENDER INEQUALITY IN THE PRACTICE OF JOURNALISM
Abstract Journalism is considered an exclusive preserve of men with salutation phrase of ‘Gentlemen of the press’ an…
PUBLIC PERCEPTION OF MASS MEDIA AWARENESS ON CHILD TRAFFICKING
CHAPTER ONE Introduction Background to the study Child trafficking or child abuse is one of the critical issues…
ROLE OF NIGERIA FEMALE REPORTERS IN SPORT JOURNALISM
Introduction Journalism is the collection, preparation and distribution of news and related commentaries and feature materials through such…
IMPACT OF RADIO ON POLITICAL MOBILISATION AND EDUCATION ON VOTING HABITS
Abstract The research examines the impact of radio on political mobilisation and education on voting habits in Ukanafun Local…
INFLUENCE OF PRODUCT PACKAGING ON CONSUMERS’ PATRONAGE
Abstract The significance of product packaging in the sale and durability of products cannot be overemphasised in this…