INFLUENCE OF OUTDOOR ADVERTISING ON THE CONSUMERS.
ABSTRACT Outdoor advertising messages are difficult to avoid because it is placed strategically and use special appealing techniques…
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PROBLEMS AND PROSPECTS OF MEDIA MANAGEMENT IN NIGERIA.
ABSTRACT Management is core to every organization who is aiming at succeed whether or public organization to include…
ASSESSMENT OF THE ROLE OF BROADCAST MEDIA IN THE SENSITIZATION TOWARDS ENVIRONMENTAL SANITATION,
Abstract The research assessing the role of broadcast media in sensitizing people of Osogbo local government towards environmental…
PERCEPTION OF ON MEDIA COVERAGE OF BOKO-HARAM INSURGENCY IN NIGERIA.
Abstract This study evaluate the perception and thinking of people living in Lagos and cities on media coverage…
IMPACT OF NEWSPAPER ADVERTISEMENT.
Abstract The study examined the impact of newspaper advertisement on an organisation using Unilever Plc, Apapa Lagos as…
MASS MEDIA AND CRUSADE AGAINST BOKO HARAM
Abstract The paper study the role of broadcast media in crusade against terrorism especially in Nigeria with the…
INFLUENCE OF AUDIO DRAMA IN EDUCATING YOUTHS ON HIV/AIDS AND SEX.
Abstract Radio is a primary communication medium to reach out to a largest segment of the population in…
CHALLENGES OF NEWSPAPER CIRCULATION IN NIGERIA,
Abstract Newspaper circulation is gradually on the decline with newspapers organization now sold less copies. The problems are…
THE USE OF ENGLISH LANGUAGE IN NIGERIAN TELEVISION DRAMA.
Abstract Language is one of the powerful tools in conveying message to the targeted audience including drama messages.…
ROLE OF RADIO IN MOBILIZING ELECTORATE FOR THE GENERAL ELECTION.
Abstract Several efforts and empirical researches have shown that mass media most especially radio plays a significant role in…