THE EFFECTS OF BRANDING ON GODFREY OKOYE UNIVERSITY STUDENTS’ PATRONAGE OF GSM SERVICE PROVIDERS
CHAPTER ONE INTRODUCTION 1.1 Background of the Study The world is fast becoming a global village. Information, communication…
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IMPACT OF SALES PROMOTION ON THE MARKETING OF SOFT DRINKS IN ABAKALIKI URBAN
Abstract This study examines the impact of sales promotion on marketing of soft drinks in Abakaliki Urban: (study…
IMPACT OF SALES PROMOTION ON MARKETING OF SOFT DRINKS IN ABAKALIKI URBAN
Abstract This study examined the Impact of Sales Promotion on Marketing of Soft Drinks in Abakaliki Urban: (Study…
IMPACT OF ENTREPRENEURSHIP SKILL ON REDUCTION OF YOUTH UNEMPLOYMENT
ABSTRACT This research work is titled “impact of Entrepreneurship skill on reduction of youth unemployment in Ebonyi State”…
INVENTORY MANAGEMENT PRACTICES AND OPERATIONAL PERFORMANCE OF SELECTED FLOUR MILLS COMPANIES IN NIGERIA
ABSTRACT Inventory management is one of the most important functions of manufacturing firms.The flour mills companies operating in…
KNOWLEDGE MANAGEMENT PRACTICES AND SUCCESSION PLANNING OF FAMILY BUSINESS CONTINUITY IN LAGOS STATE, NIGERIA
ABSTRACT Knowledge management practices and succession planning have gained much prominence in recent years and are said to…
MARKETING STRATEGIES AND BUSINESS PERFORMANCE OF DOMESTIC AIRLINES IN NIGERIA
ABSTRACT Marketing strategy embraces major fundamental components of marketing practice. Despite this importance, executives in Nigerian Aviation Industry…
PERFORMANCE AUDIT OF THE MARKETING COMMUNICATIONS STRATEGIES OF SELECTED PRIVATE UNIVERSITIES IN SOUTH-WEST, NIGERIA
CHAPTER ONE INTRODUCTION 1.1 Background to the Study University education is essential for economic and social development.…
PRESERVATION OF ARCHIVAL MATERIALS IN NATIONAL ARCHIVES ENUGU
CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY The practice of keeping record is as old as civilization…
PROBLEMS ASSOCIATED IN THE MARKETING OF CHURCH SERVICES
CHAPTER ONE 1.1 BACKGROUND OF THE STUDY Marketing as a profession consists of all individuals and organizational activities…