AN APPRAISAL OF THE DISTRIBUTION STRATEGIES OF ICE CREAM FIRM
ABSTRACT The primary purpose of this study which is on appraisal of distribution strategies of Ice Cream firms…
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AN ANALYSIS OF THE IMPACT OF MARKETING INFORMATION SYSTEM IN NEW PLANNING DEVELOPMENT AND PLANNING
ABSTRACT This part which. Marketing information system played in the satisfaction of customers cannot be other emphasized in…
A CRITICAL STUDY OF THE IMPACT OF ADVERTISING ON CONSUMERS PATRONAGE
CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY Marketing is the management process aimed at identifying, anticipating, analysis…
A STUDY OF THE PRODUCT DISTRIBUTION SYSTEM IN THE BREWERY INDUSTRY
ABSTRACT This project which is a modest attempt to study the distribution system in the brewery industry taking…
AN APPRAISAL OF MARKETING MIX APPLICATION IN RETAIL BUSINESSES
ABSTRACT This research work shall determine whether or not the principles of marketing as being taught theoretically is…
THE EFFECT OF ADVERTISING ON A COMPANY’S PRODUCT
ABSTRACT The purpose of the project, Effect of Advertising on a Company’s Product. The aim of the project…
EFFECT OF MARKETING PLANNING ON THE PERFORMANCE OF SERVICE ORGANIZATION (A CASE ST
ABSTRACT The challenges of measuring marketing planning in relation to performance has been inadequately address by previous researches…
THE EFFECTS OF PACKAGING ON SALES OF CONSUMER PRODUCT
ABSTRACT This project work focuses on effect of packaging on sales of consumer product with survey of Guinness…
GOING BEYOND JUST ADVERTISING AND ITS IMPACT TO SALES TURNOVER OF A COMPANY
CHAPTER ONE 1.0INTRODUCTION 1.1BACKGROUND OF THE STUDY Advertising is any paid form of non-personal communication about an organization…
IMPACT OF ADVERTISING ON THE PURCHASE OF ETISALAT RECHARGE CARDS
ABSTRACT This research work identified and analyzed the impact of advertising on the purchase of Etisalat recharge cards,…